Privacy Policy | DR.Booked

Privacy Policy

Last Updated: May 22, 2026

DR.Booked, Inc. (“DR.Booked,” “we,” “us,” or “our”) operates the website drbooked.com and provides healthcare and aesthetic marketing services. We are committed to protecting your privacy and being transparent about how we collect, use, and share your information. This Privacy Policy describes our practices regarding personal data collected through our website, forms, communications, and services.

By accessing or using our website and services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree, please do not use our services.

1. Information We Collect

We collect information in the following ways:

Personal Information You Provide

When you fill out a contact form, use our chat widget, schedule a strategy call, or otherwise interact with us, we may collect:

  • Full name
  • Email address
  • Phone number
  • Practice or business name
  • Practice specialty and location
  • Any additional details you voluntarily provide

Usage Data

When you visit our website, we automatically collect certain information, including:

  • Browser type and version
  • IP address
  • Pages visited and time spent on each page
  • Referring URL and exit pages
  • Device type, operating system, and screen resolution
  • Date and time of access

Cookies & Tracking Technologies

We use cookies, pixels, and similar technologies to collect data about your browsing activity. See Section 8 below for more details on how we use cookies and how you can manage your preferences.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • Service Delivery: To provide, manage, and improve our healthcare and aesthetic marketing services, including campaign management, lead generation, and performance reporting.
  • Communication: To communicate with you about your campaigns, leads, account updates, performance metrics, and service-related matters.
  • AI-Powered Messaging: To send AI-powered SMS messages, voice calls, and WhatsApp messages on behalf of your practice as part of our marketing and patient engagement services.
  • Payments & Billing: To process payments, invoices, and billing related to our services.
  • Analytics & Improvement: To analyze usage trends, measure the effectiveness of our services, and improve our website and offerings.
  • Legal Compliance: To comply with applicable laws, regulations, and legal processes.

3. SMS/Messaging Privacy

DR.Booked may collect phone numbers through our website forms, landing pages, and client intake processes for the purpose of sending SMS, MMS, and other text-based communications.

We want you to know:

  • Phone numbers collected for SMS consent will NOT be shared with third parties or affiliates for their own marketing purposes.
  • We maintain separate consent processes for customer care messages (appointment reminders, account notifications) and promotional messages (marketing offers, campaigns).
  • Message frequency may vary depending on your interactions with our services.
  • Message and data rates may apply depending on your carrier and plan.

How to Opt Out: You may opt out of receiving SMS messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a one-time confirmation message. You may also contact us at [email protected] to update your messaging preferences.

4. Information Sharing & Disclosure

We do NOT sell your personal data.

We may share your information in the following limited circumstances:

  • Service Providers: We work with trusted third-party vendors who assist in delivering our services, including advertising platforms (Google Ads, Meta), CRM tools, email marketing platforms, payment processors, and analytics providers. These providers only receive the data necessary to perform their functions and are contractually obligated to protect it.
  • Legal Requirements: We may disclose your information if required to do so by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of DR.Booked, our clients, or others.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.

5. HIPAA Compliance Notice

DR.Booked provides marketing services to healthcare and aesthetic practices. We understand the importance of patient privacy and health information security.

  • Our platform and services can be configured to meet HIPAA requirements when handling information related to healthcare providers and their patients.
  • We work closely with practices to ensure compliance with applicable regulations, including entering into Business Associate Agreements (BAAs) where required.
  • We do not store Protected Health Information (PHI) unless specifically arranged with the healthcare provider under a BAA with appropriate safeguards in place.

If you are a healthcare provider and have questions about HIPAA compliance in connection with our services, please contact us at [email protected].

6. Data Security

We take the protection of your personal information seriously and implement industry-standard security measures, including:

  • SSL/TLS encryption for all data transmitted through our website
  • Secure servers and infrastructure with access controls
  • Regular security assessments and monitoring
  • Employee training on data protection best practices

However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

7. Third-Party Services

Our website and services may integrate with or link to third-party platforms, including but not limited to:

  • Google Ads — for advertising and remarketing
  • Meta (Facebook & Instagram) — for social media advertising and tracking
  • Google Analytics — for website usage analytics
  • CRM & Marketing Automation Tools — for lead management and communication
  • Payment Processors — for secure transaction handling

Each of these third-party services operates under its own privacy policy and data practices. We encourage you to review their respective privacy policies. DR.Booked is not responsible for the privacy practices of third-party services.

8. Cookies

We use cookies and similar technologies on our website. The types of cookies we use include:

  • Necessary Cookies: Essential for the website to function properly, including session management, security features, and load balancing. These cannot be disabled.
  • Analytics Cookies: Help us understand how visitors interact with our website by collecting information about pages visited, time on site, and traffic sources. We use tools like Google Analytics for this purpose.
  • Advertising Cookies: Used to deliver relevant advertisements and track the effectiveness of our ad campaigns across platforms like Google Ads and Meta. These cookies may track your browsing activity across different websites.

Managing Cookies: You can control and manage cookies through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling certain cookies may affect the functionality of our website and the services we can offer you.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including providing our services, complying with legal obligations, resolving disputes, and enforcing our agreements.

When your data is no longer needed, we will securely delete or anonymize it. If you would like to request the deletion of your personal data, please contact us at [email protected]. We will process your request in accordance with applicable laws.

10. Your Rights

Depending on your location and applicable law, you may have the following rights regarding your personal information:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request that we correct any inaccurate or incomplete personal data.
  • Deletion: Request the deletion of your personal data, subject to certain legal exceptions.
  • Opt-Out of Marketing: Unsubscribe from marketing emails by clicking the “unsubscribe” link in any email, or opt out of SMS by replying STOP.
  • Data Portability: Request your data in a structured, commonly used, and machine-readable format.

Florida Residents: Under Florida law, you may have additional rights regarding your personal information, including the right to know what personal data we collect, the right to request deletion, and the right to opt out of the sale of personal data (which we do not do). To exercise any of these rights, please contact us using the information in Section 13.

11. Children’s Privacy

Our website and services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal data from a child under 13, we will take steps to delete that information as promptly as possible. If you believe a child under 13 has provided us with personal information, please contact us at [email protected].

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws. When we make changes, we will update the “Last Updated” date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website and services after any modifications constitutes your acceptance of the updated Privacy Policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

DR.Booked, Inc.
Fort Lauderdale, FL
Website: drbooked.com
Email: [email protected]
Phone: (954) 512-4950